MASTER

YOUR MINDPOWER

Take Full Charge of Your Thoughts, Feelings, and Behaviors...

And Learn How to Win at Life, and Achieve Whole Life Success

Master Your

Mindpower & Win At Life

Get coaching from Stéph & Shay to learn how to take full control of your thoughts, feelings, and behaviors, and achieve whole life success.

  • Have laser-sharp focus every single day.

  • Get through stress and overwhelm with ease.

  • Align your Principles, Passion & Purpose (3 Ps).

  • 10X your productivity, 10X your wealth, and 10X your life.

  • Improve your health, your wealth, and your overall success.

  • Achieve your Big Effing Goals even amidst the most uncertain times.

“To conquer both business and life, unwavering resilience and unyielding mental fortitude are essential. Stéph & Shay epitomize sheer resilience, effortlessly embracing change, fearlessly seizing risks, and swiftly taking action-the quintessential traits of the world's triumphant and indomitable achievers.”

Darren Hardy

CEO Mentor & New York Times Bestselling Author

The World’s Most Successful People Have

One Thing in Common...

You’ve built a career, led people, and achieved major milestones, but deep down you know there’s more you can achieve.


You push harder, yet burnout, stress, and mental fatigue slow you down.


Top performers, elite athletes, billionaires, and industry leaders aren’t just skilled.

They have Mindpower.

Mindpower is when an individual has a mastery of their thoughts, feelings and behaviors. All built up on a solid foundation, where they’re clear about their principles, passion and purpose along with their big effing goals.

When you master your Mindpower, you master your future.

Hi, I’m Stéph…

My parents came from “the old country,” and I was the first in my family to be born in America. My dad built a multi-million-dollar textile business from scratch, but my family wasn’t picture-perfect. When I was three years old, my mom left us and went back to France. It was a very emotional time for me.

My dad primarily looked after us by having us work in his business. When I was 16, my stepmom left, and shortly after, my dad took off on a sabbatical and never came back. I had to figure it out on my own. I started my first business mowing lawns, and at the same time, I was asked to mentor kids at my school through a program called Natural Helpers.

That’s when I realized my purpose—to make a positive impact on the world and to help others to… Be Resilient.

Hi, I’m Shay…

I grew up in a small town and was raised in a hardworking, blue-collar family. I watched my parents struggle financially, and I often felt like I was living in my brother’s shadow, always feeling like I wasn’t “good enough.”

Growing up, that feeling only deepened, especially as I faced challenges in my early 20s. I felt lost, confused, and unsure of who I was. I became unhealthy, gained a lot of weight, and got stuck in a cycle of feeling less than my best. But hiring a coach changed everything. I worked hard, transformed my body and my mind, and became a fitness model.

That experience opened my eyes to the power of coaching, and I discovered my purpose—to help people be the best version of themselves.

VISION

To make a positive impact on the world and help people be the best version of themselves.

MISSION

Our mission is to positively impact the lives of 1 Billion people by helping them master their Mindpower and win at life.

AS SEEN ON

Learn More About How We Can Help You

MASTER YOUR

MINDPOWER

Take Full Charge of Your Thoughts, Feelings, and Behaviors...

Take Full Charge of Your Thoughts, Feelings, and Behaviors...

And Learn How to Win at Life, and Achieve Whole Life Success

MASTER YOUR MINDPOWER | ELIMINATE MENTAL AND EMOTIONAL BARRIERS | REPROGRAM OLD BEHAVIORS AND PATTERNS | ALIGN PRINCIPLES, PASSION, AND PURPOSE | BUILD DAILY FOCUS AND ELITE PRODUCTIVITY |
MASTER YOUR MINDPOWER | ELIMINATE MENTAL AND EMOTIONAL BARRIERS | REPROGRAM OLD BEHAVIORS AND PATTERNS | ALIGN PRINCIPLES, PASSION, AND PURPOSE | BUILD DAILY FOCUS AND ELITE PRODUCTIVITY |

Clarity, focus, &

unwavering resilience

The Mindsets, Habits, and Focus to Achieve Whole Life Success.

Master Your Mindpower

Take full control of your thoughts, feelings, and behaviors

This is where mental toughness and emotional resilience converge. Learn how to train your mind to adapt, overcome, and thrive under pressure — no matter what life

throws at you.

This is where mental toughness and emotional resilience converge. Learn how to train your mind to adapt, overcome, and thrive under pressure, no matter what life throws at you.

ELIMINATE MENTAL AND

EMOTIONAL BARRIERS

Overcome self-doubt, fear, stress, and overwhelm

Most people feel stuck because of internal blocks. We help remove the root causes, not just manage them - so you experience more clarity, confidence, and emotional intelligence in your daily life.

Reprogram old behaviors

and patterns

Install high-performance habits rooted in neuroscience-backed techniques

Replace unresourceful behaviors with high-performance habits rooted in neuroscience-backed techniques. These build resilience, strength, and create a powerful mental foundation that fuels success in every area of your life.

Align Principles, Passion, and Purpose

Live and lead from your core values so your decisions, actions, and goals are aligned

When you align your decisions and actions with who you truly are, you stop second-guessing and start living with fulfillment, purpose, and a deep sense of direction.

Build Daily Focus and Elite Productivity

increase productivity and master daily focus

10x your productivity and get more done in less time by mastering focus, motivation, and proven productivity hacks — giving you more freedom.

Impact

We are driven by a bold mission: to positively impact the lives of 1 Billion people by helping them master their Mindpower and win at life. Through every client we serve, we’re creating ripple effects of clarity, resilience, and whole life success that spread into families, businesses, and communities.

Growth

Growth is non-negotiable. If we’re not growing, we’re dying. That’s why we constantly pursue the next level in mindset, performance, and purpose. We teach what we live—rapid personal growth, self-leadership, and high-performance habits that accelerate success.

Excellence

We don’t believe in settling. We deliver proven systems and step-by-step processes that fuel excellence in every area of life. Our clients are high performers who demand elite results—and so do we. Precision, discipline, and massive impact are how we operate.

OUR SUCCESS STORIES

"Mentally and financially, I have never been better!"

Luisa Hough

"I already feel 100X more productive, focused, and calm."

Natalie Jensen

"Proven tactics to ensure that you will 10X not just your business but also your life."

Dave Lacusta

“I just 12X’ed my new business!”

Traci Peterson

“All I can say is "WOW!”

Anita Marler

“Beautifully crafted, beautifully delivered experience that is excellent.”

Paul Jensen

“Thank you for the tools to 10x every area of my life.”

Tammy Harvey

“I just completed my 3rd Mindpower Breakthrough. I love this program!”

Sabeena Bubber

“The tools, the experience, and the community are all top-notch.”

Brian Pierce

“This has taught me the Mindpower tools essential to accomplish my Big Effing Goals.”

Carlene Marie

“I will continue to learn and listen and use these tools every day to 10X my life and my business!”

Jerianne Hope

“I am 110% confident now that I can MORE than 10X my productivity!”

David Smith

“This has been life changing for me, my son, my life, family and business.”

Meryl Blau

“Brilliant program, brilliant people, and brilliant results!”

Mindy Miller

“This helped me level up and break through those new barriers and roadblocks.”

AJ Adams

about

STéPH & SHAY

Stéphane & Shalee Schafeitel are the Wall Street Journal Bestselling Authors behind Master Your Mindpower and leading experts in high-performance coaching. Their mission is to help driven individuals develop unshakable mental toughness, resilience, and success in every area of life.


Both Stéph & Shay have overcome significant personal challenges—Stéph learned early the power of resilience and taking control of his future after his family fell apart, while Shay discovered her true strength by transforming her health, confidence, and mindset.


Through their proprietary Mindpower Methodology, they have helped business leaders and high performers worldwide transform their lives inside out.

Ready to take full control of your thoughts, feelings, and behaviors—and win at life?

BREAK THROUGH TO GREATNESS

BOOK YOUR MINDPOWER CONSULTATION